Atelier Flannel; Fashion Design/ Product Development/Sourcing
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Atelier Flannel; Fashion Design/ Product Development/Sourcing *
ROLE
Founder / Fashion Designer / Product Developer
BRAND
Lèisure Atelièr
YEAR
2025
DISCIPLINES
Fashion Design / Product Development / Sourcing / Styling / Art Direction
ATELIÈR FLANNEL
An exploration of vintage flannel, color, individuality, and contemporary streetwear.
Atelièr Flannel began with a personal appreciation for the character, color, and familiarity of flannel. Rather than treating the garment as a basic wardrobe staple, the project explored how vintage and sourced flannels could be curated and presented through the visual language of Lèisure Atelièr.
Flannel has a strong relationship with streetwear, layering, nostalgia, and personal style. The objective was to build a curated collection around the garment while maintaining a distinct Lèisure Atelièr identity.
My idea started with….
Creating a cohesive selection of flannels
Prioritize quality and character
Build a dope color story
Create versatility through styling
Lastly Present the product as a limited fashion collection
